We Bring Great Ideas To Life
Clarity in Communication
Creativity in Campaigns
MARKETING COMMUNICATIONS
A strategic marketing approach is the foundation of all our campaigns, drilling deep to determine key messaging. Development of end-to-end campaign management in marketing, communications, advertising and digital media - from brief to implementation to results.
DIGITAL CAMPAIGNS
Embracing the value of social influence, we develop digital campaigns to drive a consumer response - from social content and social media advertising, content production, EDMs, influencer campaigns and more.
NEWS, MEDIA AND EVENTS
Creatively based communication campaigns, publicity and media liaison. Writing for editorial and media releases. Media centre management for international and national events. Host and organise media conferences, launches. Content production, photography, interviews
SPONSORSHIP LEVERAGE
Sponsorship management from events to personal associations, influencers and community causes. Marketing and media campaigns to leverage brand association.
EVENT IMPLEMENTATION
Senior management experience in major international and national sporting and motorsport events. Super-skilled at launches, events, functions.
WRITING
Writing across many genres from key marketing messages and campaign slogans to advertising copy for radio, tv and social media ads. Writing of editorial, media releases, speech writing, newsletters and crisp, tight copy for digital content
What our clients say
“Refreshingly creative, strategically minded and equipped with an outstanding media network. IRPR has an entrepreneurial approach, are timely, meet deadliness and get the job done!”
Karen Guest Uncle Tobys/ Goodman Fielder
During my time in a leadership role spanning three decades plus at the Phillip Island Grand Prix Circuit Ingrid Roepers was a standout contributor who understood our business. She provided me with sound strategic advice along the way and is both creative and proactive.
She is highly respected within the motorsport media and industry and enthusiastically delivers great results, year after year.
She is highly respected within the motorsport media and industry and enthusiastically delivers great results, year after year.
Fergus Cameron Phillip Island Grand Prix Circuit
Highly efficient, creative, the best at building relationships, meticulous, honest, trustworthy, enthusiastic, hard-working...Ingrid and IRPR are the best.
Samantha Riley OAM
1994 World Champion - 100 & 200 m breaststroke; 3 x Olympic medallist
Loved working with Ingrid & IRPR. Great marketing insights and some powerful strategies that really help us and our client.
Rusty Graham
Creative Director Sydney Nova Entertainment
Fun, creative, strategic and they make it work. From events to coordinated campaigns, IRPR is highly capable, hugely enthusiastic and work to budget.
Michelle G.The Gillette Company - Braun, Oral B, Duracell, Venus, Mach 3
Headed by Ingrid Roepers, a creative genius with amazing energy and attention to detail, IRPR are very professional, hard-working, extremely good at what they do and deliver!”
Karen IngeLeading Australian Dietitian – Sports Dietitians Australia - Institute of Health & Fitness
Let's talk
Contact Ingrid Roepers via email or mobile or complete the form.
How can we help you?
Look forward to talking on your marketing and communication strategy. Message me below...